Showing posts with label DCM. Show all posts
Showing posts with label DCM. Show all posts

Sunday, October 30, 2011

Is Social Media Consuming Your Life?

Whether it's blogging, tweeting, facebook-ing, stumbling, pinning... is it consuming you? 






Here's some signs (from my personal perspective) that you may want to slow your roll for a bit with the media stuff:


1) You found out your best friend from high school is pregnant over Facebook.


2) You have a hard time buying ANYTHING because you think you can find it online for cheaper.
"Oh my gosh! Bananas are so overpriced! I betcha I can get them in bulk online... with a coupon..."


3) You haven't done laundry in 3 weeks, but you saw an AWESOME tutorial for folding your shirts on Stumbleupon.com.


4) You put make up on and dress yourself in the morning because you know you may be in some pictures for your blog that day.




5) You spent 4 hours on Pinterest, you pinned 34 pins onto the "organization" board, and yet your socks are mismatched and you don't remember where you put your toothbrush.


6) You tweet about a bowel movement. (I'm a little ashamed that this is true). 




     If you can relate to any of these statements, here's a couple of suggestions:


1) TAKE A VACATION from your media. Seriously, turn off your phones/computers/tvs and enjoy some legit creativity and conversations. Think of something you've never seen online... DREAM!
Source: imgfave.com via Kylee on Pinterest


2) Punch yourself in the leg. Do it, right now!
(HAHA, I'm joking. Don't punch yourself-- you're far too cute to do that).


I hope this post finds you well. Have a wonderful week!


Sincerely,
Kylee

Sunday, October 23, 2011

SEO for YouTube--ARGH!


I'm not going to lie, I hate SEO. SEO= Search Engine Optimization. 
It can help/hinder any website or online venture. 
You have to be found and search engines are a way to find and be found by someone searching for your content. 

Here's a site that I just found via Google about SEO for YouTube videos. haha. 

Considering YouTube and Google are basically the same entity-- you have to learn how to use this. 

What I got from this is do your research ahead of time. Go to google and research what your keywords/tags. See if you can narrow it down. Less competition=more hits. :D 

Do work, my friends. Do work. 

Tuesday, October 18, 2011

Live Blog- The Results Of Dancing with the Stars!

Sunday, October 9, 2011

YouTube: The good, and the awesome!

source


I would love to talk about the powerhouse, YouTube. We're talking about how businesses, bloggers, people have been using YouTube for basically anything. 

More specifically businesses have been using YouTube to market to good 'ol consumers just like you and me. 

Did you know folger's made a commercial specifically for YouTube. That's right, they didn't even have to buy airtime or interrupt your favorite shows. They simply made a commercial and put it out there. 
You can view that commercial if you want, it's kinda creepy if you ask me. 

There are other companies like Doritos and Pepsi, who have contests where people will actually make their commercial for them. Then people watch them and vote who is best. The winner's commercial was shown during the super bowl.  This is a huge hit with my generation. 

Every time someone watched one of those videos they were actually being marketed to, and the company didn't have to do ANYTHING, talk about easy stuff. 

So, my question is-- What company does it best? What business do you think really rules the YouTube world??

Sunday, October 2, 2011

Here's a question for you...

So I have a legitimate question for you. 

Why do you read other blogs? What's in it for you? 
-Entertainment? Uplifting? Informative? They might give something away? 

Who are some of your favorite blogs? Why? 

I'm asking not because I want to tailor myself to your wishes, I'm really just curious. 
I had to add this pic. This is my nephew, Tate. I get to see him in 6 days... excitement! 

Sincerely, 
Kylee

Sunday, September 25, 2011

Sponsoring--there really should be a handbook or something.

Here's an example of an ad I run. 


So I've delved into the world of blogging, more recently I decided I should monetize my blog in some way. I chose sponsoring other blogs in the same genre of my own. Guess what?! I didn't know a dang thing about it! 

*Thank goodness for the kind women who run the blogs I decided to advertise on, without them I would be a lost soul. 

So I'm asking you, blogosphere, for your help. 

If you can answer any of the following questions, PLEASE help! :) 

1) How do you find blogs to advertise on? 
2) When choosing between a giveaway, interview, or a guest post--HOW DO YOU DECIDE?! 
3) What's the etiquette for approaching a blogger about wanting to sponsor? 

That's what's on my mind this day in September. 

If you have any tips, any tips at all, as far as sponsoring-- I would love to hear them. 

Thanks everyone! 
Sincerely, Kylee

Sunday, September 18, 2011

Allow Me to Share the Education I Pay Lots of Money For: Week 2





Finding Your Online Voice 









I'm an Advertising major/Marketing minor at the University of Central Oklahoma. I'm going to share some relevant knowledge that I receive when I  pay $$ large amounts of money $$, 
for your own personal gain. 

This is a new series I’m going to be doing. I’m taking a class on digital and content marketing. We are required to write a post a week, so I’m going to try to make it relevant to my blog. 
What I hope is to receive feedback. 
I want to hear from you if you think that I strayed off topic or made a valid but somewhat stupid point. I would also love to hear if you found any of this helpful, or irrelevant.


We are reading “The New Rules of Marketing and PR” by David Meerman Scott. You can find this book on Amazon, HERE, or you can go and check out his blog, HERE.
The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly


This book is helpful because it covers a variety of different points on marketing an PR that are not just for large corporations.




What I want to cover this week is the importance of your "online voice". Three things to remember:
1) Stay true to yourself! Seriously, if you don't talk or type the way you do in real life, eventually your true voice will prevail! :) 


2) This tip is from "Mom Blogging for Dummies" but I think it's relevant: Blog/write/share anything that is dear to you. You should enjoy whatever you speak about, so find something you love to do and write about it! 


3) Don't get caught up in stats! This book is sure to tell you about the importance of measuring your success blogging or using social media, but even the book will tell you that they are not the be all end all. There are many different stat tools out there, so don't get overwhelmed. Find a measurement style that works for YOUR goals, not everyone else's goals. And if you follow tip 2, then the readers/followers will come to you. 




That's all I got! I hope everyone had a good weekend! 
Sincerely,
Kylee 

Saturday, September 10, 2011

Allow Me to Share the Education I Pay Lots of Money For: Week 1


I'm an Advertising major/Marketing minor at the University of Central Oklahoma. I'm going to share some relevant knowledge that I receive when I  pay $$ large amounts of money $$, 
for your own personal gain. 

This is a new series I’m going to be doing. I’m taking a class on digital and content marketing. We are required to write a post a week, so I’m going to try to make it relevant to my blog. 
What I hope is to receive feedback. 
I want to hear from you if you think that I strayed off topic or made a valid but somewhat stupid point. I would also love to hear if you found any of this helpful, or irrelevant.


We are reading “The New Rules of Marketing and PR” by David Meerman Scott. You can find this book on Amazon, HERE, or you can go and check out his blog, HERE.
The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly


This book is helpful because it covers a variety of different points on marketing an PR that are not just for large corporations.

Here’s why you should care and/or read this book:

1)   It’s relevant to us as consumers and potential business owners. If you are a blogger and expecting to make a business out of it, be it your content or even your Etsy shop, this is awesome knowledge. And I firmly suggest that you educate yourself on the current trends. Allow me to demonstrate it’s relevance:

           Some of you are bloggers. Congratulations, if you have a blog and you post anything on it, you are now in the category of web leaders. Your opinion matters! Marketers are out to find you! They love that you have an opinion and aren’t afraid to share it.

2)   On a larger scale, if you have a business this book can help you understand direct customer content as increased brand value.

a.     WHOA! Did I just get a little crazy with my lingo? Sorry, let me explain. Let’s say you have an Etsy shop. How do you find customers? Do you put an ad in your local paper? Probably not, you’re going to go to the blogosphere, allow people to get to know you and your product, and in the end they may or may not buy your cute handmade jewelry.
b.     Marketing yourself as a brand (which is what we’re all doing) is a vital part of your success. Finding the right people at the right time can get overwhelming. But, here’s the good news, if you understand and educate yourself on the whole marketing process, it’s going to be easy as pie to sell your goodies.


I will be continuing this thought process for next week’s post. Please drop me a line, if what I’m saying is relevant or irrelevant to you.

THANKS!

Sincerely,
Kylee